Entries by BEMO

What is a Responsive Website?

It’s no secret that more and more people are accessing the internet using their mobile devices in addition to or in place of desktop computers. But what they’re doing on those mobile devices is even more compelling for marketers like us. According to Google’s Mobile Path to Purchase report, search engines are the most common starting points for mobile device […]

Google Plus compared to Facebook

Marketers across the web are starting to ask a big question. Is Google Plus (G+) the future of social media? Opinions are split. Let’s begin by taking a look at what the facts say. In 2013, Social Media Today published an article starting that Google Plus (G+) was the “one (social media platform) to watch.” While Facebook […]

Why is Search Engine Optimization so Important?

SEO – Search Engine Optimization is an important, yet often overlooked (and misunderstood) tool in your online marketing arsenal. The implementation of SEO is also essential to the long-term, web marketing success of your website. SEO unlike SEM (Search Engine Marketing), is focused on “organic” or “natural” search engine results rather than “paid” search engine […]

Social Media Marketing is Big Business

These days, it isn’t enough to have a website for your business – your digital storefront extends to social media marketing sites like Facebook and Twitter, and it’s time to start capitalizing on it. If your company still doesn’t have a Twitter account or a Facebook fan page, it’s time to get with the program […]

Your Company Needs Google+

By now, the greater part of the population is familiar with search engines. Hundreds of millions of people use the internet every day for both personal and professional purposes. Google has become a household name in this respect; to put it another way, researching for the layman is now “Googling.” Another realm that remains at […]